Archive for the ‘Marketing’ Category

Ethical Parasite Marketing

By Tobias Fransson On January 31, 2010 1 Comment

Ethical Parasite Marketing

In this month’s issue of DotComSecrets, Russel Brunson President of DotComSecrets
skill-fully explains how you can become an Ethical Traffic Parasite
and how you can use the concept of Parasite Marketing to drive targeted traffic to your website or blog. 
The First Thing You Should Know
There is nothing wrong with being a Traffic Parasite even though
the name indicates otherwise.

It is in fact a very easy and clever way of marketing. Especially if you don’t generate much traffic by yourself.

So what is Parasite Marketing? Parasite Marketing is done by you attaching yourself to an already existing
traffic source that is similar to your own, website, product or theme.

Just like a Parasite that attaches itself to an animal.Read More

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6 Critical Things To Think On Before Getting Your Autoresponder

By Tobias Fransson On January 31, 2010 1 Comment

Table of Content:

  1. Introduction.
  2. How good are you with computers?
  3. Does the running cost fit in your budget?
  4. What features and functions do you need?
  5. Limited or unlimited amount of autoresponders?
  6. Can you import leads?
  7. Conclusion – Time to take a decision.

01. Introduction

Hi and welcome back to your training. By now you know what an autoresponder is, how
you can use it, what the purpuse is of having one and you might even know how you can
implement it into your own marketing efforts and possibly even have several good ideas
already.

I have done my best to stop you from buying an autoresponder because I don’t want you
to end up with one that is not right for you since there are several different autoresponder
service providers out there on the market today. They all are in different price groups, all
require different amount of computer know how.

I have seen Autoresponders that are free and doesn’t cost you anything but they do
include commercials & Advertising in your Newsletter e-mails and I have seen price tags up
to over 200usd a month.

So yes it can be a jungle out there and that is exactly why I wanted you not to buy one until
after you finished with this training.

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Newsletter Marketing – Offline Flower Store Example

By Tobias Fransson On January 31, 2010 1 Comment

Table of Content:

  1. Introduction
  2. What if you had a Newsletter Marketing campaign set up?
  3. What happens next
  4. Newsletter profit example
  5. Special promotion days

1. Introduction

You have a Offline Flower Store and a customer comes into your
store and buys some nice roses.

You take care of the customer, wrap the flowers, recieve the payment from the customer
and the customer leaves after getting his or her flowers. Now you have a 50-50 shot at
seeing that customer again. And that is provided you gave excellent service, behaved
as a professional and have a nice store to shop in.

You don’t have a way of contacting the customer with special promotions etc and it’s
really up to the customer if they want to visit you again or not.

More Importantly you don’t have a way of over delivering use value to your customer,
you don’t have a way of continuing the relationship and trust building process with your
customer that will get him or her to come back and buy from you again and again.

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What Is Newsletter Marketing

By Tobias Fransson On January 31, 2010 No Comments

Table Of Content

  1. Introduction
  2. What is a Newsletter?
  3. What is a Follow Up message?
  4. What is a Broadcast message?
  5. What is an Autoresponder?
  6. Examples of usage

1. Introduction

Newsletter Marketing also known as Autoresponder Marketing or Email Marketing
is the backbone of building a Stable and Long Lasting Succesfull Online Business. The
simply reasony of why that fact is a reality is because you can leverage technology to
automate  A LOT of the relationship building efforts with your potential new customers
and existing customers in a very cost efficient manner.

Newsletter Marketing has a wide variety of usage and I normally say that you are only
limited by your imagination of what you can do with a electronic newsletter.

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Aweber Exclusive Interview

By Tobias Fransson On December 31, 2009 No Comments

I am very lucky to be able to end my series of blog posts about Aweber (for this time)
with an Exclusive Interview that you won’t find anywhere else then here at http://www.tobias-fransson.com

I managed to get a hold of Ron Givens, Affiliate Manager at Aweber
and really put him on the hot chair with questions that I know you would like an answer to.

Without any further ado *enter drum roll* here is the interview

Q: How can a blogger get repeat blog traffic by using an Autoresponder Service such as Aweber?

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